Campari Bitters Liqueur 750 ml

Campari is the bright red Italian bitter aperitivo created in Milan in 1860, built from a secret infusion of herbs, aromatic plants, and fruit peel — bitter orange is the note most people pick out, though the exact recipe has always been kept close by the Campari family and now Gruppo Campari. It's meant to be drunk before a meal to wake up the appetite, which is why it leans hard into bitterness rather than sweetness, unlike a lot of liqueurs. The red color has been achieved with plant and fruit-based coloring for years now, since the company moved off its original dye. It's the backbone of the Negroni, the Boulevardier, and the Americano.

How to drink Campari

Build a Negroni — equal parts Campari, gin, and sweet vermouth over ice with an orange twist — since that's the drink Campari is built around. Simpler still, Campari and soda with an orange slice is the classic Italian aperitivo hour pour.

Liqueur48 proof · Italy